I’m a massive fan of mineral makeup. As a busy mum, I’m often hot and bothered. Mineral makeup doesn’t clog my pores or congeal when I sweat, & light pigments also allow me to make the best of what I have when I’m feeling exhausted; emphasising my best bits, and minimising the features that are beginning to show a bit of wear and tear. I never go overboard with my look, it’s all about making me look fresh and healthy (and help me mask the fact I’m often up until 3am with a teething Heidi!).
When In The Buff Makeup announced they were looking for reviewers, I couldn’t resist. As autumn is finally beginning to show itself, I’ll soon be packing up my bronzers and nude glosses, and wearing my pale skin with pride. I therefore need to restock my make-up bag with pinky peach blushes so I don’t look like a wally with a sunbed addiction when the rain hits.
First things first, who are they?
Founded by Becky Laroc in 2009, In The Buff Mineral Makeup specialises in 100% natural makeup, made from 100% minerals. Becky started the company as she wanted to find develop an eyeliner that won’t compromise false lashes. Once she’d achieved this, a passion for combining quality and purity saw her extend the range to include foundation, bronzer, blush and eyeshadows.
Our makeup is 100% pure mineral and our ethos is to enhance natural beauty rather than masking it! Creator & Owner Becky Laroc
Having only very recently launched, the range is ever-increasing. Visually it has real legs, and if this sample is anything to go by, I suspect you’re likely to see a lot more of me In The Buff.
So what’s my verdict?
I selected The Poolboy blush with I’d say is best suited to pale complexions. I have a vague tan but am naturally very fair - this looks great on me (if I do say so myself!). It’s a delicate pink very similar to another favourite of mine Dandelion by Benefit. This will see me through from autumn to winter in place of my usual bronzer. I’m a huge fan of the healthy just-gone-out-for-a-walk-in-the-morning-chill kind of look. This shade is just perfect for this.
It has tons of other uses too. Light reflecting pigments make it a perfect highlighter for photo-shoots, or secondary tone if you’re face-sculpting. It’s incredibly easy to blend too and feels really light and natural on the skin. It really is a versatile blush.
The Poolboy, and all other blushes cost £17 for a full size pot (30ml / 6g net). This is comparable to MAC (from £18) & Bare Minerals (£19). I’d happily pay this as I know it’ll last me a good 6-8 months.
On the subject of pricing, I’m also loving that In The Buff Makeup has sample sizes available to buy. Buying make-up online and choosing palettes and shades to suit your skin tone can be very hit and miss. Even the most high res product images can be misleading. Although I haven’t found this to be case with The Poolboy (my blush looks exactly the same as on the website - see above), but if you’re unsure you can order 0.3g samples of all blushes, bronzers and foundations from £2.
If you want to check out the entire range and all the delectable colours, head to inthebuffmakeup.co.uk. For offers, brand news and more inspiration you can also check out Facebook, Instagram, Twitter and Pinterest.
Quick tip though - don’t Google it and mistakenly click on inthebuff.co.uk - that’s an altogether different kind of site!
